And there is a niche market there! A great example of a

shiyabyulseobd@

Small part of a segment. For example, if your company operates in the health area, that is a very large market, right? Within it there are several segments such as: health and well-being, children's health, women's health, elderly health... All highly exploited. Each of these segments is represented in your company by a specific consumer profile, with their own needs and desires, a person . Let's say that the person in the health and wellness segment is

looking for cutting-edge beauty products and international quality, a competitive market that is Iran WhatsApp Number Data always lively. But within that same segment, the number of people looking for vegan hypoallergenic products has grown, who are not finding those products at an affordable cost. This group of potential customers has different health and wellness pains than yours and is not having their pains solved by any company. Therefore, it constitutes a new person and a great opportunity to expand your businesses. And there is a niche market there! A great example of a company that identified the emergence of a niche market and quickly scaled it by





investing in it is Uber, which revolutionized the world of transportation by offering quality private transportation at popular prices via app. But you don't need to discover a growing niche and create a super innovative product like Uber to achieve success. In reality, the secret to being successful in any niche is to know your market in depth , as we are going to explain below. ADVERTISEMENT What is the importance of defining a market niche If you enter the market as a generalist brand, offering products for a broad segment, you will b